• About Brand
  • Our Quality

Pass Pass Pulse, a candy brand of DS Group, has carved a significant niche in the Indian confectionery market. Launched in 2015, Pass Pass Pulse created disruption in the market by offering differentiated candy format. It quickly gained popularity due to its unique taste profile. The brand introduced a range of candies that combined the sweetness of fruit flavours with a tangy twist, a concept relatively unexplored in the Indian market.

Pulse Candy has become a household name with its unique blend of tangy flavours, delighting consumers of all ages. It is one of the many successful brands under DS Group’s umbrella, contributing to its reputation for quality and innovation. It is a testament to DS Group’s expertise in understanding the Indian taste palette.

  • Product Range
Following the success of Kachcha Aam, Pulse expanded its range to include several other flavours:
  • Guava
  • Orange
  • Pineapple
  • Litchi

Burst of Tanginess – Experience a mouthful of tangy flavour with every bite.

Masaledaar Core – The secret lies in the tangy core, making each bite of Pulse Candy a flavourful adventure!

Fun Twist – Pulse Candy adds a 'Twist' that turns every moment into a tangy celebration!

So Irresistible – This candy is so tempting you won’t stop at just one. It’s a flavorful affair that leaves you wanting more!

Five Fruity Flavours – Available in Kachcha Aam, Guava, Litchi, Orange and Pineapple flavours with a tangy twist!

Loved by All – Pulse Candy is loved by all by offering an unique taste, setting it apart in a league of its own.

Flavourful Innovation – Crafted by the DS Group, Pulse Candy stands as a testament to distinctive innovation in the hard-boiled candy category.

Quality Ingredients: The use of high-quality ingredients ensures that each candy delivers a consistent and delightful taste, maintaining consumer trust and loyalty.

Packaging: The attractive and convenient packaging of Pulse Candy makes it easy to carry and consume, adding to its appeal among all age groups.

Pulse
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